In today's information-saturated world, grabbing media attention is more crucial than ever. Enter the PR pitch, your concise and compelling message that can give more power to your story into the headlines. But navigating the pitching process can feel like a battlefield, demanding a well-crafted strategy to emerge victorious. So these are some steps to support you in crafting the ideal strategy as key to standing out and winning the journalist's favor.
Viral, Aniesbubble Menyegarkan Pemilu dengan Pendekatan Out of The Box ala K-Pop
Cari tahu lebih jauh tentang tantangan yang dialami wartawan foto di Indonesia dalam berkarir, mengakomodir kepentingan media, di tengah dinamika industri melalui kisah Peter Parker alias Spider-Man. Selain itu, perhatikan kekuatan foto dalam membentuk opini publik di tengah kemajuan teknologi yang pesat melalui beragam kisah menarik yang patut dibaca dengan seksama.
As PR professionals, staying ahead in today's dynamic landscape requires constant evolution. Discover how to leverage market insights to refine communication strategies and stay relevant. Learn more about our initiatives #PraxiSurvey, where we gather and share profound discoveries to shape effective PR strategies.
About
Praxis is a public relations agency based in Jakarta, Indonesia. Since it was established in 2011, Praxis has been assisting clients in constructing and executing communication ideas to build, maintain, or improve mutually beneficial relationship with the general public. While specializing in media engagement activities, Praxis also provides services such as strategic communication planning, brand positioning, media documents development, executive communication training, social media activation, communication research and media monitoring.
Services
  • GOVERNMENT RELATIONS
    An essential component of any business, the scale and depth might be different among organizations depending on the industry. The main objective would be to educate and advocacy. In short, Praxis has a dedicated, well connected team for government relations initiatives.
  • INTERNAL COMMUNICATIONS
    Is the function responsible for effective communications among participants within an organization. How can we help? We plan, strategies and execute the above mentioned effective communications.
  • DIGITAL ACTIVATION
    Praxis will help you connect with the social media, establish meaningful and mutually beneficial relationship with your target audience. Praxis will also assist you in developing social networking strategies, monitoring online activities, and managing online reputation.
  • MEDIA ENGAGEMENT
    One of Praxis’ specialties is organizing media engagements, such as press conferences, media briefings, seminars, talk shows, media visits, journalist classes and luncheons. All good ideas are not as good without a good execution.
  • MEDIA MONITORING
    Praxis will provide media coverage monitoring, review, and trends. Furthermore, Praxis can also conduct media perception audit to measure how your company is doing or fare against competitors.
  • STRATEGIC PLAN
    Praxis will help with your overall communication strategy, communication plan, point of view sessions, and key messages development including in providing consultancy and strategies to develop, maintain and improve your reputation towards the public.
  • EXECUTIVE TRAINING
    Executives are the go-to-people internally within any company. Unfortunately, not seldom, the same executives do not have the ability, capacity, or the proper training to represent the company to speak to the media regarding issues related to the company. Accordingly, Praxis will tailor various communication modules to cater the training needs of the executives.
  • POSITIONING
    Praxis will assist you in developing objectives, indicating your targets, clarifying your news values and news angles in ensuring your messages reach the appropriate targets via precise media channels.
  • MATERIAL DEVELOPMENT
    Praxis understands the importance of all external communication materials, such as press releases, fact sheets, backgrounders, and executives bios, that will be shared to the media. Thus, Praxis will be there with you every step of the way, from all the blank pages to the actual publication of the materials.
Clients
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